corporate branding
Scope
Date
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M&As
Korean beauty brand Too Cool For School is up for sale
Too Cool For School Corp., a South Korean budget makeup and beauty brand, is up for sale as its two co-CEOs and related parties aim to sell their en...
Sep 07, 2021 (Gmt+09:00)
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Electric vehicles
Genesis goes green as Hyundai Motor accelerates EV push
South Korea’s top automaker Hyundai Motor Co. on Thursday unveiled its vision for a sustainable future, in which all its new vehicles under th...
Sep 02, 2021 (Gmt+09:00)
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Hydrogen economy
SK E&S eyes $30 billion corporate value as top hydrogen company
SK E&S Co., the natural gas business unit of SK Group, aims to turn into an eco-friendly company with an enterprise value of 35 trillion won ($3...
Sep 01, 2021 (Gmt+09:00)
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Metaverse
Hyundai Motor develops Roblox virtual mobility experience game
South Korea’s top automaker Hyundai Motor Co. has developed an interactive metaverse game to be played on its online entertainment platform Ro...
Sep 01, 2021 (Gmt+09:00)
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Mergers & Acquisitions
Coffeebanhada, known for robot barista, seeks investment for expansion
Coffeebanhada, a South Korean budget coffee chain operator, is seeking to attract investment from private equity funds and strategic investors.Accor...
Aug 30, 2021 (Gmt+09:00)
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Retail
Rolex emerges as latest target of S.Korea’s luxury brand fever
Rolex watches are now the latest object of South Korea’s unwavering love for luxury goods. The high demand and limited supply of Rolex watches...
Aug 24, 2021 (Gmt+09:00)
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Corporate restructuring
SK Group’s holding firm to absorb SK Materials in corporate restructuring
SK Inc., the investment and holding company of SK Group, will absorb SK Materials Co., the group’s industrial gas manufacturing affiliate, in ...
Aug 20, 2021 (Gmt+09:00)
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Electric vehicles
Hyundai Motor previews Genesis GV60, its first electric luxury CUV
Hyundai Motor Co. on Thursday unveiled the design of the GV60, the luxury Genesis brand’s first electric vehicle that sits on the E-GMP, the...
Aug 19, 2021 (Gmt+09:00)
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Korean startups
Korean unicorns winning talent war against global IBs
South Korean unicorn startups are soaking up talent from global investment banks (IBs) and brokerage houses. Junior and senior financial market spec...
Aug 17, 2021 (Gmt+09:00)
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Food & Beverage
Shinsegae enters alternative meat market with own brand
South Korea’s retail conglomerate Shinsegae Group’s food affiliate Shinsegae Food Inc. has entered the fast-growing alternative meat mar...
Jul 28, 2021 (Gmt+09:00)
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Corporate bonds
Delta variant, rate hike views hurt Korean lower-rated corporate bond sales
South Korean companies with low credit ratings around BBB are suffering weaker demand in the primary market. A spread in the Delta coronavirus varia...
Jul 22, 2021 (Gmt+09:00)
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E-commerce
Shinsegae-Naver alliance to sell local-themed meal kits as first collaboration
Shinsegae Group and Naver Corp. have jointly devised their first retail business model in about four months after their long-term business agreement...
Jul 20, 2021 (Gmt+09:00)
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Corporate bonds
KT to raise $300 mn in dollar bond at record-low rates
KT Corp., a South Korea's telecom company, is set to raise $300 million in a dollar corporate bond at the lowest interest rate for its foreign curre...
Jul 15, 2021 (Gmt+09:00)
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M&As
IMM PE to buy $1.3 bn stake in Korea’s top furniture brand Hanssem
Hanssem Co., South Korea’s largest furniture and home furnishing company, said on Wednesday its honorary chairman and other key shareholders h...
Jul 14, 2021 (Gmt+09:00)
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Retail
Kodak, National Geographic pivot to become fashion brands in Korea
For more than a century, Kodak was a household name for quality cameras that were treated as valuable possessions -- often kept in the cabinet and o...
Jul 08, 2021 (Gmt+09:00)
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Corporate bonds
KOGAS, Hyundai Motor Turkish unit issue foreign currency bonds at narrower spreads
Korea Gas Corp. (KOGAS) and Hyundai Motor Co.’s Turkish unit sold foreign currency corporate bonds at narrower spreads than their initial targ...
Jul 07, 2021 (Gmt+09:00)
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Advertising & Marketing
Paint makers lure MZers with YouTube stars, fashion brand
A car pulls in front of an old warehouse. In funky and vivid outfits and holding various tools in their hands, five boys and girls from the Ambiguou...
Jul 05, 2021 (Gmt+09:00)
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Corporate bonds
Korean corporate bonds suffer from cooling investor sentiment
South Korean corporate bond markets are set to suffer from shrinking liquidity as institutional investors are turning cautious and refraining from m...
Jul 01, 2021 (Gmt+09:00)
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Electronics
Coway keeps No.1 spot in Malaysia’s water purifier market for 10 years
South Korea’s home appliance rental service provider Coway Co. has maintained the top position in Malaysia’s water purifier rental marke...
Jul 01, 2021 (Gmt+09:00)
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Electronics
LG launches QNED TV to rival Samsung in premium TV market
LG Electronics Inc. has launched new flashy flagship TV models, with which the South Korean home electronics giant aims to compete with its bigger r...
Jun 30, 2021 (Gmt+09:00)
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Branding
LG unveils fresh-faced logo designs to firm up brand storytelling
South Korea-based electronics giant LG has revealed new designs of its logo, "Face of the Future," in a move to upgrade its brand storytelling. On J...
Jun 11, 2021 (Gmt+09:00)
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Retail
UK lifestyle brand Barbour enters legal battle with 10-year partner in Korea
The recent decision by Barbour, the British lifestyle brand under J. Barbour & Sons Ltd., to transfer the rights to sell its products in South K...
Jun 10, 2021 (Gmt+09:00)
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ESG
Korea’s corporate HQ buildings are becoming clean power generators
ESG is one of the most frequently mentioned keywords in South Korea today. It stands for environmental, social and corporate governance, the three...
Jun 04, 2021 (Gmt+09:00)
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Retail
Chanel, Hermes, LV raise prices in Korea, but sales remain strong
Luxury brands are hiking up prices in South Korea. Designers such as Hermes, Louis Vuitton and Chanel have increased their prices in Korea this year...
Jun 02, 2021 (Gmt+09:00)
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Korean startups
Luxury goods platform MUST'IT raises over $10 mn from VC firms
South Korea-based luxury goods platform MUST'IT has secured 13 billion won ($11.7 million) in a bridge round from venture capital firms Kakao Invest...
May 31, 2021 (Gmt+09:00)
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Korean food
Hahn & Co. acquires controlling stake in Namyang Dairy Products
South Korea’s private equity (PE) firm Hahn & Co. has acquired a controlling 53% stake in Namyang Dairy Products, acquiring all shares own...
May 27, 2021 (Gmt+09:00)
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Automobiles
Hyundai’s premium Genesis brand sells over 500,000 cars since launch
Hyundai Motor Co.’s standalone high-end brand Genesis has reached a landmark with sales of over 500,000 cars since its launch as the top South...
May 12, 2021 (Gmt+09:00)
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Shareholder value
SK Telecom to retire $2.3 bn treasury shares amid corporate split-off
South Korea’s largest mobile carrier SK Telecom Co. said on Tuesday it will retire 8.69 million treasury shares worth 2.6 trillion won ($2.3 b...
May 04, 2021 (Gmt+09:00)
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Food & Beverage
BTS-loved kombucha brand Teazen up for sale
The majority shareholder of South Korea’s fine tea brand Teazen Co. is seeking to sell ownership of the company, attracting multiple potential...
Apr 29, 2021 (Gmt+09:00)
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Corporate strategy
Corporate storytelling: S.Korean firms' next growth key
South Korea’s major companies are increasingly adopting corporate storytelling as a means of rebranding their identities.As the companies enjo...
Apr 27, 2021 (Gmt+09:00)
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