corporate branding
Scope
Date
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Construction
Hyundai Const. Equipment unveils new BI, slogan at CONEXPO 2023
Hyundai Construction Equipment Co., a construction equipment subsidiary of HD Hyundai Co., announced on Thursday the release of its new brand identi...
Mar 16, 2023 (Gmt+09:00)
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Retail
F&F bets on China's beauty market under MLB brand
F&F Co., a South Korean retailer of Western brands such as Major League Baseball (MLB), has been rapidly penetrating China's cosmetics market, w...
Mar 16, 2023 (Gmt+09:00)
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Retail
Lotte Mart unveils integrated private brand Good Today
South Korea's hypermarket Lotte Mart on Wednesday announced the debut of its integrated private brand (PB) Good Today under its plan to conduct focu...
Mar 16, 2023 (Gmt+09:00)
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Korean food
Korea Ginseng Corporation opens new R&D center in California
Korea Ginseng Corporation (KGC), a leading producer of Korean ginseng products, said on Wednesday that it has opened a new research and development ...
Mar 16, 2023 (Gmt+09:00)
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Energy
SGC Energy pursues transformation of biomass power plants in Vietnam
South Korea's SGC Energy Co. is pursuing a project to convert coal power plants abroad into those using biomass.The power supplier, which has secure...
Mar 15, 2023 (Gmt+09:00)
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Tech, Media & Telecom
SK C&C to build advanced info systems for Nongshim's overseas corporations
South Korea's SK C&C, an IT services unit of SK Group, on Tuesday said it has started building next-generation information and communications ...
Mar 15, 2023 (Gmt+09:00)
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Travel & Leisure
H2O Hospitality rebrands itself as it eyes Middle East expansion
H2O Hospitality, a hospitality tech company that provides digital solutions for the hotel and tourism industry, said on Tuesday that it has rebrande...
Mar 10, 2023 (Gmt+09:00)
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Electronics
LG Electronics opens R&D corporation in Hanoi, Vietnam
LG Electronics Inc. will upgrade its research and development (R&D) center in Vietnam to an official corporation and boost its electric vehicle ...
Mar 09, 2023 (Gmt+09:00)
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Retail
S.Korean fashion brands rush to China for pent-up demand
South Korean fashion brands are poised to expand their stores in China, aiming to capture pent-up demand in the world’s top consumer market af...
Mar 07, 2023 (Gmt+09:00)
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Logistics
CJ Logistics launches integrated delivery brand O-NE
CJ Logistics, a South Korean logistics company, unveiled on Monday a new delivery brand called "O-NE" that aims to connect online sellers and buyers...
Mar 07, 2023 (Gmt+09:00)
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Beauty & Cosmetics
S.Korea's Aekyung opens Luna brand store on Chinese TikTok
Aekyung Industrial, a South Korean consumer products company, announced on Thursday the opening of a stand-alone brand shop for their make-up specia...
Mar 02, 2023 (Gmt+09:00)
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Automobiles
Bangladesh: Hyundai’s next target for partially assembled Tucson SUV
Bangladesh has long been a tough market for South Korean automakers to break into, given the decades-old dominance of Japanese carmakers such as Toy...
Feb 27, 2023 (Gmt+09:00)
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Business & Politics
KT CEO Ku Hyeon-mo drops reelection bid as controversy flares
KT Corp. Chief Executive Ku Hyeon-mo has abandoned his ambitious bid to lead South Korea’s largest telecommunications company for another thre...
Feb 23, 2023 (Gmt+09:00)
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Food & Beverage
Kyochon sets sights on Western expansion with Canadian franchise deal
Kyochon F&B, the operator of South Korea's premier fried chicken brand Kyochon Chicken, said on Tuesday that it has secured a master franchise a...
Feb 21, 2023 (Gmt+09:00)
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Automobiles
Lexus, Volvo: Koreans' top picks among foreign brands in after-sales service
Lexus, the premium brand of Japanese carmaker Toyota Corp., offers the best after-sales service among imported cars in South Korea, followed by Swed...
Feb 20, 2023 (Gmt+09:00)
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Automobiles
Hyundai Motor units mull dropping 'Hyundai' from company names
South Korea’s Hyundai Motor Group is considering dropping the word “Hyundai” from the names of its subsidiaries such as auto parts...
Feb 16, 2023 (Gmt+09:00)
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Logistics
Hanjin converts Indonesian representative office to corporation
Hanjin Transportation said Tuesday that it had converted its representative office in Jakarta, Indonesia, into a corporation last month to strengthe...
Feb 14, 2023 (Gmt+09:00)
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Beauty & Cosmetics
Olive Young exports K-beauty products to Middle East
Olive Young, a health and beauty platform, has begun targeting the Middle Eastern cosmetics market.South Korea's CJ Olive Young, which operates Oliv...
Feb 13, 2023 (Gmt+09:00)
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Leadership & Management
KT under pressure for transparency, fairness to pick new CEO, again
South Korea’s leading telecommunications company KT Corp. will pick a new chief executive after it came under fire over its CEO select...
Feb 09, 2023 (Gmt+09:00)
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Food & Beverage
Snack maker Orion to pursue M&As, expand Vietnam facility
South Korea’s confectionery and snack maker Orion Corp. reported its largest-ever earnings last year, driven by strong sales in emerging marke...
Feb 08, 2023 (Gmt+09:00)
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Corporate bonds
SK Hynix set for largest-ever corporate bond issue at bargain prices
SK Hynix Inc., the world’s second-largest memory chipmaker, is gearing up for its largest-ever corporate bond issue in South Korea at lower-th...
Feb 08, 2023 (Gmt+09:00)
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Advertising & Marketing
Cheil Worldwide sets up Maghreb corporation in Morocco
South Korea's leading ad agency and marketing company Cheil Worldwide has established a corporation in Casablanca, Morocco, in the Maghreb to broade...
Feb 07, 2023 (Gmt+09:00)
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Energy
SK Ecoplant changes North American corporation name
SK Ecoplant Co., a construction company of S.Korea's SK Group, said on Monday that it would change the name of its North American corporation BETEK,...
Feb 06, 2023 (Gmt+09:00)
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Steel
SeAH begins construction on stainless steel pipe plant in Saudi Arabia
SeAH Gulf Special Steel Industries (SGSI), a joint venture between South Korea's SeAH CSS and Saudi Arabian oil giant Aramco, has broken ground on a...
Feb 02, 2023 (Gmt+09:00)
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Construction
S.Korea's Samkang M&T undergoes relaunch with new name SK oceanplant
South Korea's Samkang M&T Co., a specialist in offshore wind plants and shipbuilding, has been renamed SK oceanplant under a strategy to raise t...
Feb 02, 2023 (Gmt+09:00)
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Korean SMEs
SGC Solutions expands overseas sales channels for its brand Glasslock
South Korea's glassware maker SGC Solutions said Tuesday that it has signed a memorandum of understanding (MOU) with the Korea Small & Medium Bu...
Feb 01, 2023 (Gmt+09:00)
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Leadership & Management
Companies prioritize sense of responsibility over skills when hiring staff: study
Two-thirds of South Korea's top 100 companies are looking for talented employees with a spirit of challenge and sense of responsibility, mainly beca...
Jan 31, 2023 (Gmt+09:00)
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Retail
Hyundai Dept. Store introduces AI chatbot service Jellppo
Hyundai Department Store Co. said on Sunday that it would introduce the artificial intelligence (AI) chatbot "Jellppo." Jellppo is an AI-based one-o...
Jan 30, 2023 (Gmt+09:00)
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ESG
KB Financial recognized as global sustainability leader
South Korea's KB Financial Group was selected as one of the "Global 100 Most Sustainable Corporations in the World" list announced by Corporate Knig...
Jan 20, 2023 (Gmt+09:00)
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Corporate restructuring
Hyundai Doosan Infracore unveils new construction equipment brand
South Korea's Hyundai Doosan Infracore Co. on Wednesday said that in a news conference in Las Vegas on the day before, it unveiled its new construct...
Jan 19, 2023 (Gmt+09:00)