brand experience space
Scope
Date
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E-commerce
Shinsegae-Naver alliance to sell local-themed meal kits as first collaboration
Shinsegae Group and Naver Corp. have jointly devised their first retail business model in about four months after their long-term business agreement...
Jul 20, 2021 (Gmt+09:00)
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Korean startups
Top industry talents launch AI chip startup; market takes note
South Korea-based artificial intelligence (AI) startup Rebellions Inc. is drawing industry attention as AI chips become mainstays of the semiconduct...
Jul 15, 2021 (Gmt+09:00)
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M&As
IMM PE to buy $1.3 bn stake in Korea’s top furniture brand Hanssem
Hanssem Co., South Korea’s largest furniture and home furnishing company, said on Wednesday its honorary chairman and other key shareholders h...
Jul 14, 2021 (Gmt+09:00)
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Automobiles
Hyundai Motor debuts Genesis G70 Shooting Brake in Europe
Hyundai Motor Co. has added another new model under its standalone luxury brand Genesis, only two days after launching Electrified G80 in South Kore...
Jul 09, 2021 (Gmt+09:00)
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Retail
Kodak, National Geographic pivot to become fashion brands in Korea
For more than a century, Kodak was a household name for quality cameras that were treated as valuable possessions -- often kept in the cabinet and o...
Jul 08, 2021 (Gmt+09:00)
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Tech, Media & Telecom
Hyundai Motor to adopt digital twin in latest move of virtual technology use
Hyundai Motor Group plans to adopt digital twin technology, which allows the automaker to make a digital replica of a real car for simulation not ...
Jul 05, 2021 (Gmt+09:00)
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Advertising & Marketing
Paint makers lure MZers with YouTube stars, fashion brand
A car pulls in front of an old warehouse. In funky and vivid outfits and holding various tools in their hands, five boys and girls from the Ambiguou...
Jul 05, 2021 (Gmt+09:00)
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Electronics
Coway keeps No.1 spot in Malaysia’s water purifier market for 10 years
South Korea’s home appliance rental service provider Coway Co. has maintained the top position in Malaysia’s water purifier rental marke...
Jul 01, 2021 (Gmt+09:00)
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Electronics
LG launches QNED TV to rival Samsung in premium TV market
LG Electronics Inc. has launched new flashy flagship TV models, with which the South Korean home electronics giant aims to compete with its bigger r...
Jun 30, 2021 (Gmt+09:00)
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Aerospace & Defense
Hanwha to make satellite thrusters with Korea's aerospace institute
Hanwha Corp. will develop the bipropellant thruster, a key component for adjusting the satellite’s position in orbit, together with Korea Aero...
Jun 28, 2021 (Gmt+09:00)
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Metaverse
Hyundai Motor, Naver offer metaverse driving experience on its N Line
Hyundai Motor Co. is offering a unique driving experience for its high-performance brand, N Line, in a metaverse world created on Zepeto. Zepeto is ...
Jun 25, 2021 (Gmt+09:00)
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Food & Beverage
Malaysia becomes preferred destination for Korea’s convenience chains
South Korea’s major convenience store chains are rushing to enter the Malaysian market. E-Mart 24, the convenience chain operated by Shinsegae...
Jun 24, 2021 (Gmt+09:00)
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Korean chipmakers
Samsung’s new 5G multi-chip combines DRAM, NAND into one package
Samsung Electronics Co. has unveiled a new multi-chip that integrates high-performance DRAM and NAND flash memory chips into a single compact packag...
Jun 15, 2021 (Gmt+09:00)
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Korean startups
FastFive secures near $30 mn; pushes to become office solutions provider
South Korea's co-working space provider FastFive Co. announced on June 11 that it has raised 30 billion won ($27 million) from seven investors, brin...
Jun 11, 2021 (Gmt+09:00)
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Branding
LG unveils fresh-faced logo designs to firm up brand storytelling
South Korea-based electronics giant LG has revealed new designs of its logo, "Face of the Future," in a move to upgrade its brand storytelling. On J...
Jun 11, 2021 (Gmt+09:00)
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Retail
UK lifestyle brand Barbour enters legal battle with 10-year partner in Korea
The recent decision by Barbour, the British lifestyle brand under J. Barbour & Sons Ltd., to transfer the rights to sell its products in South K...
Jun 10, 2021 (Gmt+09:00)
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Retail
Chanel, Hermes, LV raise prices in Korea, but sales remain strong
Luxury brands are hiking up prices in South Korea. Designers such as Hermes, Louis Vuitton and Chanel have increased their prices in Korea this year...
Jun 02, 2021 (Gmt+09:00)
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Korean startups
Luxury goods platform MUST'IT raises over $10 mn from VC firms
South Korea-based luxury goods platform MUST'IT has secured 13 billion won ($11.7 million) in a bridge round from venture capital firms Kakao Invest...
May 31, 2021 (Gmt+09:00)
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Metaverse
Metaverse makes digital nomads the new norm
It’s been about four months since Lee Seul, a manager at real estate app Zigbang, worked from the company office in Gangnam, one of South Kore...
May 26, 2021 (Gmt+09:00)
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Aerospace & Defense
Hanwha, KAIST to co-launch space research center
Hanwha Group will launch space technology research and commercial projects together with South Korea’s top science and engineering university,...
May 17, 2021 (Gmt+09:00)
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Automobiles
Hyundai’s premium Genesis brand sells over 500,000 cars since launch
Hyundai Motor Co.’s standalone high-end brand Genesis has reached a landmark with sales of over 500,000 cars since its launch as the top South...
May 12, 2021 (Gmt+09:00)
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Food & Beverage
BTS-loved kombucha brand Teazen up for sale
The majority shareholder of South Korea’s fine tea brand Teazen Co. is seeking to sell ownership of the company, attracting multiple potential...
Apr 29, 2021 (Gmt+09:00)
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Entertainment
Korea’s Netflix blockbuster Space Sweepers receives global viewership
Described as "South Korea's first space-set blockbuster," Netflix's film Space Sweepers is receiving considerable viewership globally, joining a gro...
Apr 21, 2021 (Gmt+09:00)
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Batteries
Hyundai to build ultra-fast EV charging infrastructure under E-pit brand
Hyundai Motor Group has unveiled a plan to build high-speed electric car charging infrastructure across the country as the South Korean auto giant s...
Mar 23, 2021 (Gmt+09:00)
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Hanwha Group
Hanwha launches group-wide task force to bolster space business
Hanwha Group has created an internal task force headed by the group's heir apparent to strengthen its presence in the fast-growing global space sect...
Mar 08, 2021 (Gmt+09:00)
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Retail
Shinsegae to enter Korean beer market with Lets Fresh Today brand
South Korea’s Shinsegae Group is entering the local beer market under the Lets Fresh Today brand as the retail giant is expanding its presence...
Mar 05, 2021 (Gmt+09:00)
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Retail
Korean fried chicken brand reports all-time high earnings in 2020
South Korea's No. 1 fried chicken brand Kyochon F&B reported all-time high earnings last year, with its franchise restaurant outlets pulling in ...
Feb 16, 2021 (Gmt+09:00)
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Metaverse
Virtual influencers emerge as brand ambassadors
One of the highlights from last month’s CES 2021 was Reah Keem, a virtual influencer who appeared during LG Electronics' virtual press confere...
Feb 14, 2021 (Gmt+09:00)
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Metaverse
Virtual influencers emerge as brand ambassadors
One of the highlights from last month’s CES 2021 was Reah Keem, a virtual influencer who appeared during LG Electronics' virtual press confere...
Feb 11, 2021 (Gmt+09:00)
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Korean food
Korea’s fried chicken brands fly high on food delivery boom
Once derided as a tomb for the self-employed due to cut-throat competition, fried chicken franchises in South Korea have emerged as a main beneficia...
Dec 30, 2020 (Gmt+09:00)