marketing mix modeling

Samsung Group is stepping up efforts to venture into the space infrastructure industry, a sector analysts say remains a blue ocean where South Korea...

South Korea’s cryptocurrency market surged to nearly 108 trillion won ($77.5 billion) in the second half of last year, fueled by growing retai...

LG Electronics Inc. is on track to retain its lead in the organic light-emitting diode (OLED) TV market for the 13th consecutive year, bolstered by ...

Lunit Inc., a South Korean AI-powered cancer diagnostics company, said on Monday that more than 200 healthcare institutions across the US have now a...

Shinhan Securities Co., a leading South Korean brokerage house, has acquired a strategic equity stake in FireAnt, Vietnam’s largest retail tra...

Hanjin KAL Corp., the largest shareholder of Korean Air Lines Co., is strengthening its alliance with LS Group, the parent of LS Cable & System ...

Hyundai Motor Co. has joined forces with the Public Investment Fund (PIF), Saudi Arabia’s sovereign wealth fund, to build its first manufactur...

GEOJE, South Korea – Under a slate-grey sky at the quiet port of Jangmok on South Korea’s southern coast, a sleek, 12-meter vessel slipp...

The market for TVs mounted on a rollable stand has emerged as a new battleground between South Korea’s top two TV brands, LG and Samsung, four...

China’s BYD Co. has dethroned Tesla Inc. in South Korea with its compact sport utility vehicle, the BYD Atto 3, becoming the best-selling impo...

Harman International Industries Inc., wholly owned by Samsung Electronics Co., has acquired Masimo Corp.’s audio business for $350 million, a ...

The top five imported car brands in South Korea underwent a major shake-up last year. BMW overtook Mercedes-Benz in sales for the first time in a de...

Kookmin Bank, a unit of KB Financial Group, raised $700 million in foreign exchange bonds on Tuesday, signaling a recovery in investor sentiment tow...

SK On Co., the battery subsidiary of South Korea’s energy conglomerate SK Group, has signed a supply agreement worth an estimated 4 trillion w...

South Korea’s defense industry is once again capturing investor attention, as exports of tanks, armored vehicles and other weapons systems soa...

LG Display Co., the world’s top large-sized organic light-emitting diode (OLED) panel maker, will likely swing to profit this year for the fir...

Hyundai Motor Group, the world’s third-largest automaker, plans to unveil 42 new models, including hybrids of existing cars, next year to cope...

South Korea’s processed food exports to India have surged to a record 6 trillion won ($4.1 billion), marking a significant milestone in the gr...

LG CNS Co., the information technology service unit of South Korea’s LG Group, has won its first public-sector smart city contracts in the US,...

South Korean telecom service provider KT Corp. has built a large language model (LLM) platform tailored for the Thai market in collaboration with Ja...

Mirae Asset Global Investments Co. now manages over one-third of South Korea’s default-option retirement funds, with the assets it operates un...

South Korea’s luxury goods market is becoming increasingly polarized, with ultra-high-end brands such as Hermès, Louis Vuitton and Chan...

South Korea’s National Pension Service, the country’s largest institutional investor, has come to the rescue of the domestic stock marke...

Kia Corp., South Korea’s second-largest carmaker, will build an electric pickup model tailored for North America to enter the world’s la...

SK Hynix Inc. has snatched the crown from Samsung Electronics Co. to become the world’s largest memory chip supplier for the first time since ...

Samsung Electronics Co. on Monday showcased its new lineup of organic light-emitting diode (OLED) TVs with advanced artificial intelligence features...

LG Electronics Inc. is set to list its wholly owned subsidiary in India on the country's stock exchange in early May, aiming to raise up to $1.5 bil...

HD Hyundai Co., the world’s largest shipbuilding group, is emerging as a key beneficiary of the Trump administration’s tariff policies a...

South Korean entertainment and gaming stocks climbed on Friday, defying a broader market drop as investors sought refuge in sectors seen as immune t...

It is time to shift focus toward non-US markets after years of stellar performance of US assets driven by the robust world’s No. 1 economy, sa...