corporate branding

BEIJING -- Hyundai Motor Co. is set to manufacture electric vehicles of Arcfox, a Chinese EV brand owned by BAIC Motor Corp., as the leading South K...

Hyundai Motor Co.'s premium brand Genesis announced on Wednesday that it unveils The Camping Gear Black Edition, tailored for camping enthusiasts.&n...

South Korea's KT Corp. has developed a solution called "DX Care" that allows for easy and fast diagnosis of corporate intranet quality issues. KT's ...

South Korean food tech startup Gopizza, known for its single-serving pizza prepared by robots, on Tuesday said it will open a branch on Nov. 1 at Si...

South Korea’s petrochemical and steel companies, which mainly engage in business-to-business transactions, are opening or running a string o...

South Korea’s corporate bond market is saddled with a massive amount of debt due later this year and a surge in banks' new bond issues, amid h...

Major South Korean companies’ spending on research and development lags investments made by their global competitors due to lower government t...

South Korea's LG H&H Co. announced on Tuesday that it has signed an agreement to acquire a 75% stake in Vivawave, which owns the domestic premiu...

South Korean food and beverage (F&B) company Samsung Welstory has teamed up with Kangbuk Samsung Hospital to develop business-to-business (B2B) ...

LG Energy Solution Ltd., the world’s second-largest battery manufacturer, said on Tuesday it has raised $1 billion by selling its first global...

South Korea's Lotte Chemical Corp. has launched its eco-friendly material brand, "Ecoseed." The company announced on Tuesday that it unveiled the Ec...

South Korea's Kolmar Global, a subsidiary of Kolmar Korea Holdings, on Monday said it exported the domestic hangover reliever brand Condition to Sin...

In South Korea’s automobile industry, it is widely acknowledged that the country’s homegrown premium car brand started with the Genesis....

South Korea’s SK C&C on Tuesday signed an agreement to offer employee healthcare management programs to companies with digital healthcare ...

Canada's No. 1 coffee chain Tim Hortons revealed plans on Tuesday to establish its first South Korean flagship store at the bustling intersection of...

Lab-grown diamonds, cultured in laboratories wth advanced technologies, are garnering attention from South Korean consumers as they are produced mor...

South Korea’s top supermarket chain E-Mart Inc. launched its fourth hypermarket in Ulaanbaatar on Thursday with a stronger push for Korean bra...

Shinhan Card announced on Thursday that it has launched the "Singapore Airlines KrisFlyer the Best Shinhan Card" through a strategic partnership wit...

South Korea's Amorepacific Corp. announced on Thursday that its premium color cosmetics brand Hera has launched in Japan, signaling a significant mo...

HD Hyundai Infracore Co., a South Korean construction equipment manufacturer, will set up its first directly managed European subsidiary in Germany,...

South Korean fashion company The Nature Holdings Co. is set to expand the presence of its outdoor clothing brand National Geographic Apparel in Chin...

CJ ENM Co., South Korea’s entertainment and e-commerce giant, has launched the domestic fashion brand Barneys New York, a luxury department st...

Hyundai Motor Co. on Monday announced the launch of its first-ever high-performance electric vehicle (EV) of its N brand, the IONIQ 5 N.The new EV b...

Global fashion and luxury goods brands are opening directly managed stores in South Korea, one of their growth markets, ending their decades-long re...

Samsung Electronics Co. 's Galaxy Z Flip 5 and Z Fold 5 smartphones have set early sales records in Europe, with annual sales of the company's folda...

Shimamura Co., Japan’s second-largest apparel company that runs around 2,200 stores nationwide, has dispatched a team of four buyers to Seoul ...

South Korean beauty and cosmetics giant Amorepacific Corp. announced on Wednesday that its derma cosmetic brand Aestura will enter the Japanese mark...

Samsung Electronics Co. on Tuesday said its new Pro Ultimate line of secure data (SD) cards features enhanced speed and stability.The brand’...

Nestlé S.A., the world’s largest food company, is preparing to open small Starbucks brand stores in South Korea to attract budget-consc...

Nongshim Kellogg Co. announced on Monday its foray into the domestic instant rice market with the launch of "Whole Oat Rice," a product made exclu...