Retail
GS25 opens 300th store in Vietnam
The S.Korean convenience store chain has expanded its brand power in local market after entering Vietnam in 2018
By May 27, 2024 (Gmt+09:00)
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This is the milestone since it entered the Vietnamese market in 2028.
The company on Monday announced the opening of a new two-story convenience store, 392 square meters in the university district of Ho Chi Minh City.
The new store, GS25 Dien Bien Phu, is a super-sized convenience store, two to three times the size of typical convenience stores.
It features over 20 tables on the second floor to accommodate customers.
The twisted bread stick store, a collaboration between GS25, the Ministry of Agriculture, Food and Rural Affairs, and domestic small business coffee and donut brand Bontemps, has been established.
This is the first introduction of such a store in Vietnam since the three-party agreement was made in April to support K-food exports.
Write to Hyun-jin Ra at raraland@hankyung.com
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