Brand Communication Guideline
Scope
Date
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Automobiles
Hyundai's Genesis beats rival Infiniti in US car sales
Genesis, Hyundai Motor Group's premium sub-brand, sold more car units in the US last year than its Japanese rival Infiniti.Genesis sold a record-hig...
Jan 08, 2023 (Gmt+09:00)
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Food & Beverage
Korea's coffee brand Ediya to open 1st overseas branch in Guam
Ediya Coffee, South Korea's home-grown low-priced coffee brand, will open a branch in Guam in the first half of this year to seek growth through exp...
Jan 04, 2023 (Gmt+09:00)
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Tech, Media & Telecom
Ideahub to launch new platform for individual investors of patents in Q1
In the next three months, South Korea's Ideahub is poised to launch a platform on which individual investors can also invest in patents.If all goes ...
Jan 03, 2023 (Gmt+09:00)
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Food & Beverage
K-BBQ brand Mapo Galmaegi signs agreement to get halal certification
South Korean food service enterprise Didim E&F said on Monday that its Korean barbecue brand Mapo Galmaegi signed a business agreement with a Ko...
Jan 03, 2023 (Gmt+09:00)
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Aerospace & Defense
LIG Nex1 signs contract for next-gen military radio system
LIG Nex1 Co. said on Thursday it has signed a contract worth 80 billion won ($63.1 million) with the Defense Acquisition Program Administration for ...
Dec 29, 2022 (Gmt+09:00)
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Food & Beverage
Korean food unappealing on lack of promotions: study
Despite the global popularity of Korean food, a poll says the cuisine has a long way to go in seeing development as a business sector.The Korea Comm...
Dec 29, 2022 (Gmt+09:00)
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Tech, Media & Telecom
KT launches cloud-based communication platform
South Korea's telecom giant KT Corp. on Tuesday said it launched a communication platform service (CPasS) that integrates and manages communication ...
Dec 28, 2022 (Gmt+09:00)
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Corporate strategy
CJ ENM sets up brand incubator Brandworks Korea
South Korean entertainment powerhouse CJ ENM Co. plans to foster the brand incubating business and promote sales through Brandworks Korea, the compa...
Dec 26, 2022 (Gmt+09:00)
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Electronics
Samsung TV, home theater systems win award in Australia
South Korea's electronics giant Samsung Electronics Co. has set a new benchmark for customer satisfaction in Australia, receiving Canstar Blue&rsquo...
Dec 26, 2022 (Gmt+09:00)
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Retail
Gabriela Hearst, Veronica Beard, Toteme to launch in Korea
US designer brands Gabriela Hearst and Veronica Beard, as well as Swedish premium Toteme are set to open exclusive stores in South Korea to allure f...
Dec 15, 2022 (Gmt+09:00)
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Aerospace & Defense
Hanwha to develop Korean Army's next-gen communications network
Hanwha Systems Co. will develop core technologies for the South Korean Army’s tactical information communications network TICN-II, which will ...
Dec 15, 2022 (Gmt+09:00)
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Advertising & Marketing
Samsung Galaxy tops list of South Korea's 100 brands
Samsung Electronics Co.’s Galaxy smartphones retained the first place in South Korea’s top-100 brand list for 12 consecutive years, Bran...
Dec 12, 2022 (Gmt+09:00)
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Electric vehicles
IONIQ 5 named Japan's Import Car of the Year for 2022-2023
Hyundai Motor Co. on Friday said its electric-powered sport-utility vehicle (SUV) IONIQ 5 was named Japan's Import Car of the Year for 2022-23 by th...
Dec 09, 2022 (Gmt+09:00)
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Beauty & Cosmetics
Shinsegae Int'l secures domestic sales rights for Italian brand Davines
South Korea's fashion retail giant Shinsegae International on Monday said it has acquired the domestic rights to sell the Italian haircare brand Dav...
Dec 06, 2022 (Gmt+09:00)
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Korean startups
Korean restaurant startup GFFG raises $23 million in Series A round
South Korean lifestyle hospitality startup Good Food For Good (GFFG) announced Monday that it raised 30 billion won ($23.2 million) in Series A roun...
Dec 05, 2022 (Gmt+09:00)
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Tech, Media & Telecom
Korea adopts USB-C as unified connector for phone charging cable
The Korean government has released guidelines on its designation of USB-C as the unified national standard for charging and data transfer connectors...
Nov 30, 2022 (Gmt+09:00)
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Food & Beverage
CJ CheilJedang sells 3 million units of vegan food just 10 months after launch
The plant-based food brand PlantTable of Korean food and biotech giant CJ CheilJedang Corp. has seen three million units in cumulative sales since i...
Nov 29, 2022 (Gmt+09:00)
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Cryptocurrencies
Upbit's decision to delist WEMIX ridiculous, WeMade CEO says
South Korea’s five major cryptocurrency exchanges said on Nov. 24 they will delist WEMIX, Kosdaq-listed game developer WeMade Co.’s cryp...
Nov 25, 2022 (Gmt+09:00)
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Automobiles
S. Korea's Kia 1st among UK car dealers for brand satisfaction
Kia Corp. has seen record-high auto sales in the UK thanks to having the highest brand satisfaction among British dealers.Industry sources on Monday...
Nov 21, 2022 (Gmt+09:00)
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Samsung Group
YouGov ranks Samsung Elec. as world's top brand, ahead of Google
Samsung Electronics Co. is the world’s top brand with a score of 127, according to research firm YouGov’s Global Best Brand Rankings for...
Nov 20, 2022 (Gmt+09:00)
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Future mobility
Hyundai Genesis to unveil electric-powered convertible concept car
Genesis, the luxury car brand of Hyundai Motor, has unveiled a convertible concept model in Southern California.In Malibu Tuesday, Genesis introduce...
Nov 17, 2022 (Gmt+09:00)
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Tech, Media & Telecom
LG Uplus, Hyundai Motor Group in connected car service deal
LG Uplus Corp., South Korea’s third-largest mobile carrier, will supply exclusive wireless communications services to Hyundai Motor Group for ...
Nov 14, 2022 (Gmt+09:00)
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Retail
Korean retail brand F&F’s Chinese sales seen above $800 million
South Korean outdoor clothing retailer F&F Co. is expected to post 1.1 trillion won ($807 million) in sales revenue in China this year, emerging...
Nov 10, 2022 (Gmt+09:00)
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Korean food
Korea's kimchi maker Daesang to build factory in Europe
South Korea's Daesang Corp. plans to build a kimchi factory in Poland as an outpost for entering the European market, where Korean food is hotter th...
Nov 08, 2022 (Gmt+09:00)
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Healthcare
KT adds partner to expand Vietnam digital healthcare biz
KT Corp., a major South Korean telecom operator, has teamed up with another local company to expand its digital healthcare business in Vietnam furth...
Nov 07, 2022 (Gmt+09:00)
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Leadership & Management
Samsung Elec's brand value rises to $87.7 billion
Samsung Electronics' brand value has broken the $80 billion mark. Korea's flagship company saw such value grow in double digits for the second ...
Nov 04, 2022 (Gmt+09:00)
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Carbon neutrality
Korea's POSCO gets greener via integrated CO2-free brand
Korea's POSCO has introduced the integrated brand Greenate to symbolize the commitment of the nation's top steelmaker to achieve carbon neutrality b...
Nov 02, 2022 (Gmt+09:00)
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Advertising & Marketing
Vietnamese MZers ensnared by K-beauty, K-fashion, K-everything
HANOI – Vietnam’s young people are avid fans of Korean culture, collectively known as Hallyu. Trang, a 21-year-old college student, is o...
Oct 27, 2022 (Gmt+09:00)
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Tech, Media & Telecom
Korea's Naver to ramp up global IR activity as stock continues decline
South Korea’s online portal giant Naver Corp. is poised to hire an investor relations (IR) executive whose chief responsibility will be to com...
Oct 11, 2022 (Gmt+09:00)
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Content platforms
Lotte Home Shopping showcases Bellygom at Manhattan’s Pier 17
NEW YORK – Lotte Home Shopping Inc. displayed Bellygom at Manhattan’s Pier 17 on Wednesday, on the sidelines of the Korea Brand Expo in ...
Sep 22, 2022 (Gmt+09:00)