E-commerce
Gmarket launches overseas hotel search service
South Korea's online retailer adds bookings of accommodation abroad to its product lineup
By Jan 06, 2023 (Gmt+09:00)
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![Gmarket launches overseas hotel search service](https://www.kedglobal.com/data/ked/image/2023/01/06/ked202301060013.700x.0.png)
Gmarket on Thursday say it will launch a customized search service for hotels abroad.
Users can input hotel-related keywords into the Gmarket app's search bar to find lodging meeting their specifications.
The app uses a maximum of 14 search filters and provides hotel location and price range at a glance through its map view function.
The number of hotel products sold has skyrocketed from 100,000 to over 500,000.
Gmarket also simplified the payment process and provided a connection to the flight search function if a user's reserved hotel is near an airport.
"Because demand for international travel is expected to explode this year, we reorganized our overseas hotel service," said Lee Ju-cheol, head of Gmarket's strategic business division.
Write to Jong-Kwan Park at pjk@hankyung.com
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