Hyundai E&C unveils new Hillstate brand video

South Korea's Hyundai Engineering & Construction Co. (Hyundai E&C) announced on Friday the release of a new Hillstate brand film titled "What I Want" on the official Hillstate YouTube channel Hills Casting.

This brand film is structured as an omnibus, weaving together three episodes: Inspiration, highlighting unique inspirations in daily life; Excitement, focusing on a sense of new challenges and enjoyment; and Wellness, emphasizing complete relaxation just for me.

Featuring appearances by the three-member electronic band Glen Check, car racer Kwon Bom, and national surfing champion Cho Joonhee, each episode explores what home means to these individuals.

The brand film will also be showcased at the 2024 Incheon Pentaport Rock Festival, where Hillstate is an official sponsor.

Write to Jin-Woo Park at jwp@hankyung.com