Korean innovators at CES 2024

Hyundai Motor’s themes at CES 2024: Hydrogen, software

Sungsu Bae

Dec 21, 2023 (Gmt+09:00)

Hyundai Motor Co.'s teaser image for CES 2024 (Courtesy of Hyundai Motor Company)

South Korea’s top automaker Hyundai Motor Co. is set to present its blueprint for a hydrogen energy ecosystem and software under the theme of "Ease every way," at CES 2024 from Jan. 9 to 12 next year.

Hyundai Motor will redefine its role by adding comfort to everyday life, with human-centered innovation for a better world, the company said on Thursday.

At the tech show, Hyundai Motor will introduce its services to accelerate the transition to a hydrogen society and address the global energy inequality issues.

It will also unveil its software strategies to build an optimized ecosystem that connects users, mobility, data and cities with artificial intelligence.

The company said it will achieve the transition toward a hydrogen power ecosystem and software through its parent Hyundai Motor Group’s value chain.

The event will be livestreamed via the automaker’s global YouTube channel during the exhibition period, Hyundai Motor said.   

Write to Sungsu Bae at baebae@hankyung.com


Jihyun Kim edited this article.

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