KCC opens US refinish color center
Hyung-Kyu Kim
Oct 13, 2023 (Gmt+09:00)
South Korean chemical and auto parts maker KCC Corp. opened its first overseas refinish color center in the US.
According to the company's announcement on Friday, the center is established in Dallas, Texas.
KCC's US Refinish Color Center will serve as a base for global expansion, including North American and South American markets.
In the US market, recognized as the nexus for global automobiles, the company aims to enhance its competitiveness and boost brand awareness through color mixing research for international car manufacturers.
The color center will introduce the on-site coloring system, Mix&Match, and regularly host painting demonstrations and seminars to amplify the KCC brand.